August 6 - 7, 2019

Minneapolis, MN

The rules of marketing have changed and companies of all sizes are struggling to keep up. Heavy investment in digital marketing has yielded positive results and rewritten advertising playbooks, but it has also come with unforeseen challenges with respect to data integrity, consumer privacy and differentiation.

(Re) enter print, the long-established, powerful channel that has a proven track record dating back over a century. While the methodologies and deliverables of print have changed, including the ability to use this medium to retarget digital engagements, the efficacy and reliability remains unmatched.

The print event will bring together forward-thinking brands and leading solution providers to network, learn and engage with each other on real-world strategies to engage with customers and prospects, bridge the digital-physical divide and create a truly omnichannel experience.

CLICK TO REGISTER

Actionable Insights

With interactive panel discussions and hands-on workshops, master the skills you need to stay competitive. From the latest strategies to new technologies and innovations, this is the one-of-a-kind educational experience you can’t afford to miss.

Inspiring Keynote Speakers

Hear from some of today’s most compelling and sought-after disruptors & pioneers leading the charge in direct marketing advancements.

1:1 Business Connections

Elevate your bottom line & career through unique 1:1 networking discussions aimed to bring together senior marketing executives, innovative thought leaders as well as the industry’s major solution providers and partners.

who should attend

The print event will target the following industries and roles from the small, medium and large enterprise including the Inc. 5000, Russell 2000, Global 2000, Fortune 500, NLJ 500, Entrepreneur Franchise 500 and other non-ranked entities.

Industries:

    • Apparel
    • Automotive
    • Cosmetics
    • Digitally Native Brands
    • Financial Services
    • Franchisors
    • Food & Beverage
    • Grocery
    • Health & Wellness
    • Hospitality
    • Luxury Products
    • Manufacturers
    • Natural Products (including Cannabis)
    • Pharmaceutical
    • Professional Services
    • Retail
    • Subscription Services
    • Technology
    • Telecommunications
    • Travel & Tourism

Responsibilities & Roles:

    • Analytics
    • Business Development
    • Customer Experience
    • Customer Service
    • Demand Generation
    • Digital
    • Finance
    • Marketing
    • Marketing Operations
    • Sales

meet our 2019 advisory board + speakers

We’ve brought together some of today’s most innovative and cutting edge leaders to share the insights you need to hear.

Check back regularly to discover new Advisors & Presenters as we continue to update the agenda.

CO-CHAIR: Neil O’Keefe
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CO-CHAIR: Neil O’Keefe

Vice President, Enterprise CRM & Loyalty Marketing

1-800-Flowers

Louis Cohen
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Louis Cohen

CMO and Vice President, Marketing & Digital Engagement

Wolters Kluwer

Maria D’Errico
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Maria D’Errico

Director, Global Head of Marketing Services & Brand Experience

BNY Mellon

Jason Feifer
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Jason Feifer

Editor In Chief

Entrepreneur Magazine

agenda-at-a-glance

*Agenda is subject to change.

Breakfast + Registration

Masterclass One: Direct Marketing 101: A How-To Guide for the Digitally Expert, Physically Novice

Networking Break

Masterclass Two: Measurement and Mail – Data Collection and Analytics Tactics for Direct Mail Marketing

Networking Luncheon for Workshop Participants

Chairs’ Welcoming Remarks

CO-CHAIR: Neil O’Keefe

A True Understanding of Omni-Channel – Digital to Print to Social and Beyond

From Coupons to Codes: Analyzing Attribution in Print Marketing

Networking Break

Case Study: Proving Print ROI

Recasting the Catalog for Today’s Consumer

Chairs’ Closing Remarks

CO-CHAIR: Neil O’Keefe

Networking Reception

Day 1 Concludes

Breakfast + Registration

Chairs’ Opening Remarks

CO-CHAIR: Neil O’Keefe

The Real World Restart: How the Right Mailer Can Reactivate Customers

Personalization in Print

Networking Break

Segment Before Sending: Strategies for Segmentation in Print Marketing

E-mail vs Real Mail: An Honest Look at the Numbers

Networking Luncheon

Case Studies in How Digitally Native Brands are Using Print to Differentiate

Successfully Integrating Social Media with Print

Networking Break

Logistics in Print – How to Make Mailers Cost-Effective and Efficient

Overcoming California’s “Consumer Privacy Act ” and GDPR with an Effective Print Strategy

How Print Fits into Your Emerging Tech Based Engagement

Chairs’ Closing Remarks

CO-CHAIR: Neil O’Keefe

Event Concludes

thank you to our 2019 sponsors

sponsorship opportunites

Top 5 Reasons Why Sponsoring & Exhibiting at The Print Event is Different from other Shows

1. Exhibit Equality!

We’ve stopped the arms race of booth construction. No longer will you need to spend tons of money and hours on designing, building, shipping, constructing, staffing and deconstructing your exhibit booth as every single sponsor and exhibitor will receive the same 10 x 10 space. We will challenge our exhibitors to get as creative as possible within 100 square feet and halt the need to always “one-up” the competition.

2. Attendee Lists for All!

Whether you’re a top sponsor or a valued exhibitor, every single client of Momentum’s will receive an electronic copy of the opt-in attendee list so you can continue driving value from your time at The Print Event.

3. Advanced Audience Analytics

All sponsors and exhibitors will receive a deep audience analysis post-event that can categorize attendees by a number of criteria including company size, number of employees, industry and top digital marketing technologies used.

4. We're Designed for Brands

The Print Event will be offering reduced-fee delegate passes for marketers from brands in order to ensure we deliver the audience that you value most. While this means that solutions will pay more, it helps us ensure that we have the right balance of buy-side and sell-side attendees in the room.

5. No Exhibit-Only Passes!

How frustrating can it be when you’ve spent tons of money and hours on your exhibit only to see most of your swag scooped up by unqualified attendees who just roam the miles of aisles? The Print Event will not be offering any exhibit-only passes as this is a serious business conference first designed for those seeking the knowledge and connections required for them to do their jobs better.

ready to get your brand in front of leading print and technology influencers?

Sponsorship opportunities are available in a variety of price ranges. For more information, please contact Benjamin Greenzweig at Ben@momentumevents.com.

did you know?

101

101 million U.S. adults made a catalog purchase.

28

Adding direct mail to your digital ad campaign boosts your conversion rate by 28%.

47

47% of Millenials actually check their physical mailbox each day.

44

44% of people said they had visited a brand’s website after receiving direct mail; 34% searched online.

pricing

Save the date and plan to join hundreds of senior marketing professionals & cutting-edge industry innovators as we explore the latest trends & time-tested tactics behind generating increased performance from a truly integrated offline and online strategy.


BRANDS

VENDORS

REGISTER BY MARCH 22, 2019

SUPER EARLY BIRD

SAVE $500

$695

$1,095

REGISTER BY MAY 24, 2019

EARLY BIRD

SAVE $300

$895

$1,295

REGISTER BY JULY 12, 2019

ADVANCED

SAVE $200

$995

$1,395

REGISTER AFTER JULY 12, 2019

ON-SITE


$1,195

$1,595

Click here to view cancellation/refund/transfer policy.
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